It's easy to get caught up in the buzz around Gen AI, cloud and data analytics. The tech is impressive. The teams are talented. The ambition is real. But if all this doesn't drive business value, it risks becoming just another IT project.

CIOs who successfully communicate the business value of information technology will maintain 60% higher funding levels than their peers who don't (Gartner).

Let’s face it – technology modernisation, AI initiatives and digital innovation aren’t just about technical mastery. If you want funding, support, and sustained investment, you’ve got to make technology a business conversation.